We developed a platform that simplifies the branding process.

Izeelogo

Izeelogo is an online platform that simplifies logo design for business owners. It offers a wide range of customizable designs, allowing users to easily create logos tailored to their preferences using the platform's editor.

Target Audience

Small businesses / Freelance designers

Responsibilities

I joined the project as a Front-end Developer, building it from the ground up with the following responsibilities::

Evaluated and improved proposed UI/UX designs.
Ensured website performance and SEO optimization.
Researched and tested the most suitable technologies.
Developed an editor for logos and visual identity assets.
Monitored competitors' updates and new features.
Collaborated with designers and content creators.

Features

Izeelogo was built from the ground up, and the process was extensive. The project has three main components: a website with a blog developed in collaboration with content creators, a catalog created through a great partnership with graphic designers, and the editor, which was the primary focus of development.

1. Editor

The editor evolved through three phases:

Version 1.0: initially focused solely on logo design, with several limitations for designers.
Version 2.0: All restrictions were removed, allowing designers full creative freedom.
Version 3.0: The editor was upgraded to support various assets, including logos, business cards, resumes, flyers, and more.

2. Website

The project's primary strategy centered around organic search, aiming to drive traffic to the website and attract clients for custom branding services. By collaborating with copywriters and adhering to SEO best practices, we achieved over 500 registered users, 1500+ projects created, and more than 750 downloads.

Key focus areas during website development included:

Multi-language support.
Responsive design and accessibility.
A blog and dynamic pages managed through the dashboard.
Estimation tools for custom logo design and website development.